Diffusion and Adoption of Innovations
Why your uncle started using bank transfers years after you did, and what that pattern teaches every startup.
What this unit covers
Unit 1: Innovation and Technology
- 1 Innovation and InventionNigerian fintechs did not invent the internet or the bank transfer. So why do we call them innovators? · 11 min
- 2 Types of InnovationA new phone model, a new way of running a bank and a new kind of market are all innovations, but not the same kind. · 12 min
- 3 Models of the Innovation ProcessGood ideas rarely arrive in a flash. They travel through a process, and the process can be designed. · 12 min
- 4 Diffusion and Adoption of InnovationsWhy your uncle started using bank transfers years after you did, and what that pattern teaches every startup. · 13 min